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Posting to TikTok
Kate avatar
Written by Kate
Updated over a year ago

The PromoRepublic team is thrilled to announce the launch of the TikTok integration! With this new feature, you can now effortlessly share videos directly to your TikTok accounts through PromoRepublic. By leveraging the power of TikTok, not only can you increase engagement, but you can also organically grow your followers, thereby enhancing your brand's visibility and ranking.

Effortlessly Post and Schedule Videos on TikTok

Seamlessly schedule captivating video content to your TikTok account from any location—no push notification needed.

Simplify Collaboration with a Unified Content Calendar

Streamline teamwork using a shared content calendar that spans all social networks. Implement approval workflows to ensure your TikTok videos consistently meet compliance and branding guidelines. Enhance engagement with real-time suggestions on optimal publishing times based on your social profiles.

Empower Your TikTok Strategy with Valuable Insights

Discover new insights into your behaviors. Publish and schedule tailored reports featuring the metrics crucial to demonstrating TikTok's contribution to your overall social strategy.

Connecting the TikTok Accounts

Either in the calendar or in the location settings click on Connect and tap the gray TikTok icon.

It will trigger a pop-up where you need to grant PromoRepublic access. Click on Authorize, and enter your credentials if needed.

And just like that, you're connected to your TikTok Account!

Posting to TikTok

  1. Tap on Create Post.

  2. Select your TikTok Account.

  3. Upload a video, or use one from the Asset Manager.

    1. Videos must be at least 3 seconds and no more than 10 minutes. Additionally, videos should have a frame rate of 23fps iirc with a max of 60fps.

  4. Write a text for your post and click Publish Now or Schedule the post.

  5. Click on Next and then Post.

Ta-da! Your first TikTok post through PromoRepublic is now live.

Also, you can publish your video via the PromoRepublic app.

What does TikTok API doesn't allow third-party services like PromoRepublic?

API restrictions for TikTok include:

  • Adding music, audio, gifs, photo or text overlay through PromoRepublic

  • Adding voiceovers or stitching videos

  • Adding overlay text

  • Adding video thumbnails

  • Including more than 150 characters in a video description

  • Tagging products

  • Getting audience gained/lost metrics in the Profile Performance Report

  • Separating organic and paid video metrics

It means that you can't add music, voiceovers, etc. to the posts that you schedule in PromoRepublic.

Video requirements

File type

.mp4, .mov or .webm

Max file size

1 GB

Video length

The minimum video duration must be 3 seconds, and the maximum video duration is 600 seconds.

Aspect ratio

The minimum height and minimum width of the video must be 360 pixels.

Frame rate

The minimum frame rate of the video must be 23 FPS, and maximum frame rate is 60 FPS.

General questions

Does posting to TikTok via PromoRepublic impact my impressions?

  • No. The community guidelines on TikTok regarding unoriginal content do not extend to the content shared on TikTok through third-party partners, such as PromoRepublic. It's crucial to understand that the term "unoriginal content" does not encompass all content created outside of TikTok. The guideline specifically pertains to content that was originally created on a different platform or source and subsequently shared on TikTok.

Is there the option to select the audio you want when posting? Or does it need to be a video with sound already on it?

  • The sound must be a part of the video prior to posting through PromoRepublic.

How do I add subtitles or closed captioning to my TikTok videos in PromoRepublic?

  • Make sure that you add subtitles or closed captioning through TikTok's video editor before uploading the video to PromoRepublic.

If you have any further questions, please contact us at [email protected].

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