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Instagram Stories

Send as Story and Send to Mobile - what is the difference?

Kate avatar
Written by Kate
Updated over a week ago

What's the value?

Get ready to revolutionize your Instagram Stories strategy with PromoRepublic's auto-publishing feature. Plan an entire week's or month's worth of Instagram Stories in advance. Say goodbye to manual posting and hello to well-deserved work-free evenings and weekends!

πŸ”΄ IMPORTANT: auto-posting of stories is supported for Instagram business pages. Personal and Creator account types are not supported for auto-posting.

Now, you might wonder why this is particularly essential for franchise businesses. Well, here's the scoop:

  • Consistency: For franchise businesses, maintaining a consistent social media presence is paramount to reinforcing brand identity and engaging with customers regularly.

  • Time Management: Running a franchise demands your attention on various fronts, managing multiple tasks and overseeing different outlets. By pre-planning your Instagram Stories, you save valuable time that can be redirected towards other critical aspects of your franchise operation.

  • Strategic Planning: Leveraging PromoRepublic's auto-publishing feature allows you to strategically align your Instagram Stories with promotions, events, or product launches across your franchise locations. This coordinated marketing effort maximizes impact and outreach.

Send as Story

  1. Open the post editor, upload a video or an image, and click Send as Story option. It is mandatory to activate this toggle. Otherwise, it won't be published as a story.

2. Enhance Instagram Stories by adding text to make them more engaging and visually appealing. Additionally, PromoRepublic's Graphics Editor facilitates easy resizing of images to fit the Instagram Stories' 9:16 aspect ratio.

3. Once the Stories are ready, choose the Schedule option and specify the date and time they want them published.

4. And that's it! PromoRepublic will automatically publish this story to Instagram at the scheduled time.

Send to Mobile

Activating this toggle, please note that the story will not be published automatically. You will have to do it manually through the mobile app. This option can be used in cases when you are suggesting a post and want the other party to be able to edit it. In other words, using the Send as Story toggle, you don't give the option to change the suggested story.

Here is a typical way of manually posting an Instagram story through the mobile app.

1. In the PromoRepublic app, click on the red Publish button to start the process.

2. On the second step, it says that the caption (if any) is automatically copied, so you don't have to re-write it, but paste it on the final step. Just hit OK to proceed to the next step.

3. Select Stories.

Please note that at this stage, you're redirected to the Instagram app. Also, we'd like to highlight that at this moment PromoRepublic will consider the post or story published because we can't track your actions in the Instagram mobile app. So in case you don't complete the publishing process of the post or story it will be indicated as published in PromoRepublic.

4. Being directed to the Instagram app, you see regular Instagram functionality. Feel free to edit the story, add any objects, stickers, text, etc.

5. Hit the arrow at the bottom right and then Share in the middle.

That's it! This way, you've posted the story.

πŸ”΄ Now, let's discuss the limitations:

  • Due to Instagram's API limitations, certain features like stickers, links, or audio may not be supported in auto-published Stories. However, users can still schedule stories through mobile notifications.

  • Videos in Instagram stories must be between 1 second and 60 seconds long with a video frame rate between 23 fps and 60 fps, and images must be less than. Both have a recommended aspect ratio of 9:16.

  • Instagram Stories do not support captions. Any text added will automatically be removed.

  • No reporting data is available for Stories.

  • Posting to Creator and Personal types of accounts stories are not posted automatically. You need to do it manually. Read more about it here.

  • You must adhere to Instagram's content guidelines and limitations when scheduling Stories. PromoRepublic does not override or bypass any restrictions set by the Instagram platform.

  • Please note that a story can't be re-posted in the Calendar, unlike a feed post.

We hope that it was helpful!

Β If you have any additional questions, don't hesitate to reach out to us at [email protected].

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